Episode 79: Why You Should Focus On One Strategy At A Time

Episode 79: Why You Should Focus On One Strategy At A Time

You should use one marketing strategy.

Well, one main marketing strategy that is.  It can get crazy when your focus is too scattered.

Why should you do that when there are so many ways you can market your business? Take a listen below to today’s podcast episode.

try one marketing strategy

Listener question on this episode:

I post and comment everyday on social media and my followers keep growing but no-one is signing up for my list. What am I doing wrong?

Resources mentioned in this episode:

Ask Lisa (to have your question featured on an upcoming episode)

Start + Build + Grow (my private FREE Facebook community)

THANKS FOR LISTENING!

Thanks so much for joining me for this episode of the Spark and Profit Podcast.

Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please be sure to share it using either the social media buttons you see in the podcast player or at the side of the post.

Also, please leave an honest review for The Spark and Profit Podcast on iTunes.

Ratings and reviews are extremely helpful and very much appreciated! They really matter in the rankings of the show, and I read each and every one of them.

Have a question you’d like answered on the podcast? Head on over to Ask Lisa and share it with me.

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

Until next time!

Save

SP73: How to Use PR with Success with Kerri Walker

SP73: How to Use PR with Success with Kerri Walker

PR is a powerful strategy to get the word out about you and your company to the public and media.  Many people struggle with how to use PR effectively so that they can obtain media appearances, articles in newspapers, etc.

On this episode, Lisa talks about staying the course and shares a brand new social media sharing tool. She also talks with Kerri Walker about the benefits of using PR and how to be successful with it.

PR success with Kerri Walker

Kerri Walker, PR Consultant & Coach based on the south coast in the UK. Kerri manages PR campaigns for big name brands, acts as the PR department for creative agencies and coaches business owners of all sizes to DIY their PR like a pro.

kerri walker - spark and profit

ON MY MIND

Stay on course.

LINKS AND RESOURCES MENTIONED IN THIS EPISODE

Capzool (What I’m Loving)

Kerri Walker – Kerris’s Website

The Big Leap – PhD Hendricks Gay (Recommended Book)

Spark and Profit Lounge (my private Facebook community)

QUOTE

Nothing and no one ruins my day.

THANKS FOR LISTENING!

Thanks so much for joining me for this episode of the Spark and Profit Podcast.

Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please be sure to share it using either the social media buttons you see in the podcast player or at the side of the post.

Also, please leave an honest review for The Spark and Profit Podcast on iTunes.

Ratings and reviews are extremely helpful and very much appreciated! They really matter in the rankings of the show, and I read each and every one of them.

Have a question you’d like answered on the podcast? Head on over to Ask Lisa and share it with me.

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

Until next time!

Save

SP68: How to Use Facebook Groups to Grow Your Business

SP68: How to Use Facebook Groups to Grow Your Business

The trillion dollar question seems to be “how to I grow my business”?  If you use Facebook you have probably noticed that Facebook groups are super hot right now, and for good reason.

Facebook groups are a really good way to build the know-like-trust factor which ultimately leads to sales.

In this second part of my Start-Up Series, I’m talking about how you can use Facebook groups to grow your business.

 

Facebook Groups Business Growth

Listener Question on this episode:

Do you recommend automation tools for social media?

Resources mentioned in this episode:

Ask Lisa (to have your question featured on an upcoming episode)

Spark and Profit Lounge (my private FREE Facebook community)

THANKS FOR LISTENING!

Thanks so much for joining me for this episode of the Spark and Profit Podcast.

Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please be sure to share it using either the social media buttons you see in the podcast player or at the side of the post.

Also, please leave an honest review for The Spark and Profit Podcast on iTunes.

Ratings and reviews are extremely helpful and very much appreciated! They really matter in the rankings of the show, and I read each and every one of them.

Have a question you’d like answered on the podcast? Head on over to Ask Lisa and share it with me.

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

Until next time!

Save

SP30: Five Ways to Become Highly Visible Quickly

sp-podcast-solo-cover-ep30

Are you struggling to get known in your industry?

The truth is, there are no magic visibility pills just tried and true ways to get out there are be seen.

In this episode, I share my top five (plus one bonus) visibility tips to help you get seen super fast.

LINKS AND RESOURCES MENTIONED IN THIS EPISODE

Spark & Profit Lounge

THANKS FOR LISTENING!

Thanks so much for joining me for this episode of the Spark and Profit Podcast.

Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please be sure to share it using either the social media buttons you see in the podcast player or at the side of the post.

Also, please leave an honest review for The Spark and Profit Podcast on iTunes.

Ratings and reviews are extremely helpful and very much appreciated! They really matter in the rankings of the show, and I read each and every one of them.

Have a question you’d like answered on the podcast? Head on over to Ask Lisa and share it with me.

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

Until next time!

5 Ways to Get Your Brand Noticed – How to Go From Unknown to Well Known

If you’re running a business your main goal should be to get your brand in front of as many people as you can.  Visibility will get you more press, opportunities, clients and ultimately more income.

Sounds simple enough right? Wrong!

You see the online world is overcrowded. There are more entrepreneurs entering the online space than ever.

You’re producing weekly blog posts, creating phenomenal products/programs, and working till the wee hours in the morning (if you are you need to be practicing self care) and still nobody has a clue that your brand exists.

And so your customer/client roster will continue to grow spider webs and you’ll continue not earning nearly as much as you know you’re worth.

So how do you stand out so that your brand can go from unknown to sought after and get more opportunities and make more money?

Here are five ways to get your brand noticed:

1.  Be authentic.

Stop trying to copy what you see everybody else doing and be you. If you see the crowd doing something do something different. Speak to your tribe in your own voice, with your own look, with your own personality. Simply be real.

2.  Give good value.

Don’t worry about giving away too much info, too many samples, too much goodness.  The better the sample the more they’ll want more and spread the word about your brand.

Have you ever had a sample of some really good wine, or really great tasting food?  Not only do you want to buy the whole shabang but you tell your momma and everybody about it right?  Do the same for your brand.

3.  Be everywhere.

This is huge. You need to be everywhere your potential client is.  Now listen, you can’t really be fully present on every social media outlet but you need a presence on them.

Choose two social networks that your going to focus on and be present.

Join groups, do guest posting, reply to blog posts, join movements, you get the picture.

4.  Be a leader.

Don’t be the last to join a trend be the first to start one. (tweet this!)bnbtwitter-icon

This will put you light years ahead of many and will have people flocking to you for how to information.

Speaking of trends, are you on Periscope?  I started scoping last week and I love it. Here’s a trend worth jumping on now before it becomes saturated.  Follow me @boldnewbiz.

5. Network like crazy.

Whether in person or online you need to get your brand name out there. Introduce yourself to people, tell them what you do and find out what they do and how you might be able to help them.

Remember implementation is key!  Which of these five do you need to begin right away?

Ready to kick things ups a notch and